Social Media Toolkit For Health Departments

• 2024

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About

The Social Media Toolkit for Health Departments helps health agencies use social media effectively. It describes how to create a strong online presence, set goals, and understand audiences. The toolkit offers tips on using platforms like Facebook, Instagram, X (formerly Twitter), TikTok, and YouTube. It also explains the importance of both organic and paid social media strategies. The guide includes best practices for creating engaging content and analyzing performance through metrics. Additionally, it provides resources for designing posts and scheduling them to reach more people in the community efficiently.

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Tags

Focus Area: Everyday Emergency

Audience: Public Health Professionals

Emergency Management Stage: Preparedness (Prevention / Protection)

Keywords: Health Communication; Social Media

Institutions: Association of State and Territorial Health Officials (ASTHO)

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The information provided on this website is for educational purposes only. It does not substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or other qualified health provider with any questions you may have regarding a medical condition.

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