Communicating in a Crisis: Risk Communication Guidelines for Public Officials

• 2019

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About

This guide provides information for public officials on how to communicate effectively during emergencies. It describes the importance of clear and honest communication to help people understand risks and make informed decisions. The guide also emphasizes building trust with the public by being transparent, consistent, and empathetic. It suggests using simple language and multiple channels to reach different audiences. Additionally, it highlights the need for preparation before a crisis occurs so that officials can respond quickly and efficiently when needed.

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Tags

Focus Area: Everyday Emergency

Audiences: Behavioral Health Professionals; Emergency Managers; EMS Clinicians; Nurses; Physicians; Public Health Professionals

Emergency Management Stage: Preparedness (Prevention / Protection)

Keywords: Communication; Disaster Planning; Public Health Administration

Institutions: Substance Abuse and Mental Health Services Administration (SAMHSA)

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The information provided on this website is for educational purposes only. It does not substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or other qualified health provider with any questions you may have regarding a medical condition.

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